AT&T 4G LTE Arrives In Jefferson City Area!

CENTRAL MISSOURI GETS LTE! WHO NEEDS T-MOBILE ANYWAY?

Last friday while at work, something came as a bit of a surprise to me. I found out that 4G LTE was launched and pumping out super speed Internet juice to Jefferson City devices.

One by one, I had several fellow geek buddies at work come running to me to tell me that the 4G LTE icon lit up on their phone. I was shocked, and super excited.

At first, I thought to myself, "maybe it's a mistake, and they accidentally switched the logo on". But there was no mistake about it.

2 friends were downloading at speeds of 25Mb/s right here inside the office. The best speeds under optimum conditions that we had received before was 11Mb/s under HSPA+ service.

Apparently, the system is still being tweaked. Several people have already told me that their download speeds have increased over the past week. So we are officially on the high speed map!

I had worried about how long it would take for the expansion after the merger between AT&T and T-Mobile was shot out of the sky by our fabulous regulators. I was a strong proponent of the merger, and I knew it would slow the LTE expansion process when it failed. But who needs T-Mobile now?

We don't!

Even if the T-Mobile merger did go through, it may not have sped up the expansion for Central Missouri anyway. At the time, T-Mobile did not even have a 3G tower in our area. We were paying for HSPA+ "4G" service, and getting Edge Network speeds. I'm guessing that the same amount of work would still have been required to build the LTE infrastructure here.

But I digress... AT&T 4G LTE is here in Jefferson City, and I couldn't be more excited! Next month I hope to get my hands on a Samsung Galaxy S IV when my upgrade becomes available. That will be perfecct timing to pick up my new device right when the LTE network has just gone live!

No more bragging, my Jefferson City Verizon friends! You're not the exclusive Central Missouri LTE service any more! Well, U.S. Cellular already took that title away from you. However, pretty soon I'll have the ability to "one-up" you... when I call you on your smartphone and surf at LTE speeds at the same time! Sorry, you won't be able to surf while you're taking to me.

;-)

Carlton Flowers
AT&T LTE #CentralMo #Fanboy #Loyalist

 

--------Official Press Release---------

AT&T 4G LTE AVAILABLE IN JEFFERSON CITY

Customers to benefit from nation’s fastest 4G LTE network on the latest devices

JEFFERSON CITY, MO. APRIL 3, 2013 AT&T* has turned on the nation’s fastest 4G LTE network** in the Jefferson City area, including Holts Summit, Taos, Wardsville and California, bringing customers the latest generation of wireless network technology. Watch here to see several of the benefits AT&T 4G LTE provides, including:

“We continue to see demand for mobile Internet skyrocket, and our 4G LTE network in Jefferson City responds to what customers want from their mobile experience — more, faster, on the best devices,” said John Sondag, President of AT&T Missouri. “This announcement demonstrates our ongoing commitment to bring consumers and businesses the most advanced communication network. Important infrastructure investments such as these are due in part to the good business climate in Missouri.”

AT&T invested nearly $2.15 billion in its Missouri wireless and wireline networks from 2009 through 2012. AT&T launched 4G LTE in Farmington in April 2013, St. Louis in April 2012 and Kansas City in November 2011.

AT&T’s 4G Network

AT&T’s innovation and investment has resulted in the nation’s largest 4G network, covering 288 million people with ultra-fast speeds and a more consistent user experience. Our 4G LTE network delivered faster average download speeds than any of our competitors in PCWorld’s most recent 13-market speed tests.

AT&T’s 4G LTE network delivers speeds faster than many other mobile Internet technologies, as well as multiple innovations that optimize the network for performance. Our network’s radio components are placed close to the antenna at most cell sites, instead of inside the base station, which helps minimize power loss between the base station and antenna and, in turn, improves the performance of our 4G LTE network. The network also is designed with its core elements distributed across the country, which helps reduce latency, or the delay when using the Internet, because your request isn’t traveling as far.

Even as AT&T continues to expand its 4G LTE coverage, customers can get 4G speeds outside of 4G LTE areas on our 4G HSPA+ network, unlike competitors, where smartphone customers fall back to slower 3G technologies when outside of LTE coverage.

AT&T’s focus to deliver the best possible mobile Internet experience goes beyond 4G to embrace additional connection technologies. AT&T operates the nation’s largest Wi-Fi network**** including more than 32,000 AT&T Wi-Fi Hot Spots at popular restaurants, hotels, bookstores and retailers, and provides access to more than 402,000 hotspots globally through roaming agreements. Most AT&T smartphone customers get access to our entire national Wi-Fi network at no additional cost, and Wi-Fi usage doesn’t count against customers’ monthly wireless data plans.

AT&T also is a leading developer of Distributed Antenna Systems, which utilize multiple small antennas to maximize coverage and speed within stadiums, convention centers, office buildings, hotels and other areas where traditional coverage methods are challenging. 

Over the past five years, AT&T invested nearly $98 billion into operations. Since 2008, AT&T has invested more capital into the U.S. economy than any other public company. In a July 2012 report, the Progressive Policy Institute ranked AT&T No. 1 on its list of U.S. “Investment Heroes.”

*AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.

** Limited 4G LTE availability in select markets. LTE is a trademark of ETSI. Claim based on a comparison of U.S. national carriers’ average 4G LTE download speeds for Android™ and Windows smartphones and iPhone 5. 4G speeds not available everywhere.

*** 4G LTE device and data plan required.Learn more about 4G LTE at att.com/network.

****A Wi-Fi enabled device required. Other restrictions apply. See www.attwifi.com for details and locations. 

 

The Website Traffic Conundrum - Advice To Business Owners

BETTER WAYS TO BUSINESS WEBSITE TRAFFIC

So you are a business owner, and you are trying to increase your sales by offering your products or services on a website. You spent a pile of money paying a designer and a programmer to get your site up and running. The day finally came that your site went live, and after all of the fireworks fizzled, you discovered the fact that you have a little bit of a problem… YOU HAVE NO VISITORS!

The buildup and letdown described in this scenario is a common occurrence with brick-and-mortar business owners that are trying to increase their cash flow with web-based sales. Most will turn to SEO “expert” consultants or other marketing consultants and spend yet another considerable amount of hard-earned money to fix the problem and bring the much-needed traffic to their website. But the fact is, they are overlooking the most effective and cheapest solution to the problem… Twitter marketing.

Twitter just happens to be one of the top social media sites planet earth for attracting and retaining new potential clients within a specific geographical area. There is no other way to accomplish such a feat on any other platform on or off the internet. When properly implemented, a Twitter marketing campaign can start bringing in targeted customers within days of getting started. To tap into the ever expansive reservoir of potential clients dwelling within the Twitter community, follow these simple steps:

1. Create A Friendly Twitter Presence – If you don’t already have an account, get one now. Post your picture so people can identify with you as a person. Make several well thought-out tweets to introduce yourself to the community, and tell everyone about yourself and why you are there.

2. Create An Inviting Profile – Your profile should be clear about your business intent, but it should also let people know that you are a human being who likes to interact with others, have fun, and give back to the community.

3. Link To A Custom Landing Page – Create a special Twitter landing page just for your Twitter visitors. Focus on selling yourself before your products or services. By doing this, you will create long-lasting relationships that will translate into sales from life-long customers instead of one-time buyers.

4. Use Twellowhood.com To Find New Prospects – Use www.twellowhood.com to find people in your local target market to follow. Introduce yourself and get involved! This will create the bonds that you need to grow a loyal following of new clients for your business.

5. Post Every Day - Don’t let a day go by that you don’t post to Twitter. Give more to the Twitter community than you take by sharing meaningful information and interact with your followers. This will give you the best long-term return for your investment of time!

Next time, we'll talk about the new Internet sensation, Pinterest, and how it can explode your website with a rush of new traffic from your local market area!

Carlton Flowers
Marketing Strategist